We hear it all the time: “There’s no reason a hacker would come after me.”

It’s a common sentiment among small business owners, and it makes managed service providers like us go gray a lot earlier than we should.

In fact, in Datto’s most recent ransomware report, they found that only 28% of small businesses felt “very concerned” about ransomware compared to 89% of managed service providers.

Small businesses continue to disregard the threat that hackers pose, but this sort of thing can only go on for so long. After all, 1 in 5 small businesses report that they’ve been hit by ransomware attacks, and as long as people fail to protect themselves, we can only expect that number to grow.

The mistake many business owners make is thinking that their systems have nothing of value worth targeting. The problem is that most hacking attacks aren’t looking for specific targets, they’re just looking for exploitable weaknesses. Once they’re in, they use ransomware to shut down your entire system until you agree to pay them a certain amount of money, usually in bitcoin.

And paying off the hacker isn’t always the end of your troubles. 64% of business struck by ransomware reported loss of business productivity, and 45% reported business-threatening downtime.

Though ransomware demands have increased by 37% in the past year, that’s nothing compared to the cost of downtime to these clients, which was calculated at 23 times the cost of the ransom itself.

Maintaining an “it can’t happen to me” mentality is a sure way to find yourself easy prey for hungry hackers.

So how do you defend yourself?

Well, it all comes down to actually developing a cybersecurity plan. Do you have a way of tracking what sites you and your employees log into and what those login credentials are? Are you confident that your passwords are secure, and what will you do if they aren’t? Have you trained your employees on how to identify a phishing email and what to do if they think they’ve found one?

Asking yourself these questions is the first step to upping your cybersecurity game. Contact your MSP to develop it further. If you don’t have an MSP, or if your MSP doesn’t think it’s a priority, give us a call so that we can make sure you’re business is protected right away.

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